Researches Customer’s business and prepares thoughtful questions and insights in advance of customer meetings
Asks layered, open-ended questions to understand and clarify Customer’s objectives and challenges beyond surface-level detail
Builds relationships with multiple stakeholders (vertically and horizontally) across the Customer’s organization
Shifts communication style and content to fit the needs of different stakeholders
Leads with Solutions, not products, when making recommendations aligned with Customer objectives
Sells with Integrity
Drives customer decision-making by achieving a shared vision and proactively considering the value props that tie all stakeholders together
Thinks commercially and applies business acumen when crafting & negotiating commercial agreements
Uses data and insights to support investment recommendations or overcome customer objections
Proactively mitigates churn risk by adopting a smart, customer-centric approach
Engages customers throughout to confirm and clarify the value and adapts a strategy when needed to optimize ROI
Drives Customer growth by proactively identifying opportunities to deliver greater customer value
Applies business acumen in Account Planning by considering the economy, industry, and company factors with a Customer-centric lens
Maps all key stakeholders in an account to assess the strength of the account relationship and create account outreach strategy
Agrees to joint accountability with colleagues and cross-functional teams for optimal customer success
Practices humility and asks for help from colleagues when faced with a challenge or unknown
Is disciplined in Territory and Account Planning, Forecasting, and Quota Attainment
Follows best practices when using CRM and other Sales tools in order to manage the Sales and Buyer cycles