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Vic, Australia

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Senior Coordinator, CRM and Campaigns


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, Vic, Australia


Information Technology

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Employment Type:

Full time




IT-Software Development: Computer-Network Security, Database Development-Administration, Desktop Service and Support, Enterprise Software Implementation & Consulting, General-Other: IT-Software Development, IT Project Management, Network and Server Administration, Software-System Architecture

Job Description:

Full-time, 12 months Fixed Term position * Salary Level HEW 8 + 17% Superannuation and Flexible Working Arrangements * Based at the Melbourne CBD campus, and hybrid ways of working About You The Senior Coordinator, CRM and Campaigns is responsible for designing, developing and executing communications campaigns (email, SMS, telephony), aligned to the student journey, using Salesforce Marketing Cloud. You will be responsible for working with relevant stakeholders to execute and report on campaigns for RMIT students. You are a fast learner, tech-savvy and forward-looking professional and you can adapt quickly and effectively to new pressures and opportunities. You will collaborate closely with ITS, CRM, and Communications teams across the organisation to ensure student communication campaigns are effective and efficient. Day-to-day, you will utilise the Salesforce Suit (mainly Service and Marketing Cloud) to identify trends, trouble shoot, produce reports and dashboards, and support continuous improvement. You will need to innovate and apply a data-driven approach to continually expand and improve the use of CRM systems across the group. To be successful in this position, you'll have as a minimum: * Experience in CRM and marketing campaigns (preferably with Salesforce Marketing Cloud Experience) * Demonstrated experience in setting up customer journeys using email, SMS, and telephony channels. * Knowledge of marketing automation, data flows and campaign execution. * Excellent communications skills, with the ability to influence and engage with multiple stakeholders across different levels of seniority. * Sound experience in providing data analysis, actionable insights, and test plan design and analysis. * Experience managing large data sets, including data governance and data quality. * Thrives in a complex and demanding environment and is able to deliver outcomes within tight timelines. Please Note: Appointment to this position is subject to passing a Working with Children and National Police Check. About the Portfolio The Education Portfolio is headed by the Deputy Vice-Chancellor Education and Vice President who leads the planning and implementation of the University's strategies related to RMIT's academic programs and the RMIT student experience. The Portfolio is responsible for services to support the quality of RMIT programs, including the professional development of academic staff, continuous improvement of the student experience, learning and teaching outcomes and the management of learning and research information sources. The Education Portfolio plays a key role in empowering students to access education, participate actively in the life of the University and achieve successful and fulfilling lives beyond graduation. The provision of a stimulating and satisfying experience for students is a priority for the University. To Apply Please submit your CV and covering letter addressing your suitability for this position by clicking on the 'Apply' link at the top of this page. For further information about this position, please see the Position Description hyperlinked below. Position Description - Senior Coordinator CRM and Campaigns #LI-Hybrid Applications close on ______ at 11.59pm. About RMIT University RMIT is a multi-sector university of technology, design and enterprise with more than 96,000 students and close to 10,000 staff globally. The University's mission is to help shape the world through research, innovation and engagement, and to create transformative experiences for students to prepare them for life and work. https://www.rmit.edu.au/about https://www.universitiesaustralia.edu.au/university/rmit-university Why work at RMIT University Our people make everything at the University possible. We encourage new approaches to work and learning, stimulating change to drive positive impact. Find out more about working at RMIT University, what we stand for and why we are an Employer of Choice. We want to attract those who will make a difference. View RMIT's impressive standings in university rankings. https://www.rmit.edu.au/about/facts-figures/reputation-and-rankings Bring Your Whole Self to Work We are better for our diversity. When we listen to those who are different to us, or challenge us, we grow stronger together. When we feel like we belong, we can achieve so much more. We respect each other, embrace our differences and build a sense of belonging in our team and beyond. We are proud that our dedication to diversity has been recognised by a broad spectrum of external organisations. Visit our Linkedin Life pages to learn more and see some of our most recent wins. RMIT has a strong dhumbali (commitment) to the employment, development and retention of Aboriginal and Torres Strait Islander people within a culturally safe environment; we strongly encourage applications from Aboriginal and Torres Strait Islander peoples. At RMIT, we are committed to supporting adjustments throughout the recruitment and selection process, as well as during employment. We actively support and encourage people with disability to apply to RMIT. To discuss adjustment requirements, please contact Kassie (Senior Talent Acquisition Advisor), via talent.support@rmit.edu.au or visit our Careers page for more contact information - https://www.rmit.edu.au/careers RMIT is an equal opportunity employer committed to being a child safe organisation. We are dedicated to attracting, retaining and developing our people regardless of gender identity, ethnicity, sexual orientation, disability and age. Applications are encouraged from all sectors of the community and we strongly encourage applications from the Aboriginal and/or Torres Strait Islander community.